Big Swede BBQ wins 4th Best Rub on the planet at the 2018 American royal

The American Royal is an annual eight-week season of barbecue competition, rodeos, livestock shows, equestrian events and agricultural activities benefiting youth and education. One of Kansas City's premier fall events with annual economic impact of more than $62 million, the Royal hosts the world's largest barbecue contest in the world. 

For the first time in over 10 years, the American Royal was pleased to host the American Royal World Series of Barbecue® Rub Contest presented by Old World Spices & Seasonings, Inc.

On April 29, Certified Barbecue Judges gathered at the American Royal to evaluate 196 entries submitted from 31 states and 7 countries. The rubs were tested and evaluated on pork.

Out of these 196 entries the Big Swede BBQ Badass Beef Boost place 4th overall with the same total score as nr. 3. This was a huge surprise to us but we are excited to hear that the good folks of Kansas City really enjoys the rub.